SunAfri Digital Skills Academy
Digital Marketing
Build a marketing strategy, grow your Google Business Profile, and run social campaigns that attract real customers.
Course Overview
Digital marketing has become essential for organisations looking to grow their visibility, attract customers, and build meaningful relationships online. This practical course teaches learners how to develop digital marketing strategies, create engaging content, optimise Google Business Profiles, use AI to improve marketing, and measure campaign performance. Participants leave with skills they can apply immediately to their business or organisation.
Who Should Attend
Business Owners
SMEs, retail, hospitality and tourism operators, service providers
Marketing Professionals
Marketing managers, social media managers, brand and communications officers
Entrepreneurs & Creatives
Startup founders, online store owners, coaches, content creators, influencers
Government, NGOs & Education
Communications teams, tourism offices, marketing students
What You’ll Learn
Build a marketing strategy
Understand customer personas
Create engaging content
Run social media campaigns
Improve your Google Business Profile
Understand SEO basics
Use AI in marketing
Measure campaign performance
Course Modules
- Marketing Fundamentals
- Branding
- Content Marketing
- Facebook & Instagram
- Google Business Profile
- SEO Basics
- Email Marketing
- Canva & AI Tools
- Campaign Project
Duration & Delivery
Duration:
30-min free masterclass · Half-day workshop · Full-day standard course · 2-day professional bootcamp · 3-day advanced corporate programme
Delivery:
Classroom, online, corporate training, community workshop, weekend bootcamp
Assessment & Certificate
A social media content calendar, a marketing strategy document, a campaign presentation, and a final quiz.
Certificate of Completion
— awarded after completing practical activities, developing a simple digital marketing plan, and passing the final assessment.
Pricing
| Free Intro | Most Popular Community | Corporate |
|---|---|---|
| Session30-min Masterclass | SessionHalf-day / Full-day | SessionHalf-day / Full-day / Strategy Session |
| PriceFREE | PriceR799 / R1,499 per person |
PriceFrom R8,000 / R15,000 per group |
| IncludesLive masterclass, digital workbook, certificate of attendance | IncludesWorkbook, practical exercises, assessment, certificate of completion | IncludesCustomised content, tools, assessments, certificates, post-training report |
| Join Free Masterclass | Book Community Workshop | Book Corporate Marketing Workshop |
Community
Why Choose SunAfri
Practical marketing strategies you can implement immediately
Real-world case studies from South African businesses
Hands-on experience with digital marketing and AI tools
Tailored workshops for your industry and objectives
Small, interactive classes with personalised guidance
Grow your business with smarter digital marketing.
Learn practical strategies to attract customers, build your brand, and increase your online visibility.